Seibu Prince Hotels & Resorts, a subsidiary of Tokyo-listed Seibu Group, has announced the upcoming launch of its first hospitality asset in Singapore, Park Regis by Prince Singapore, on September 3.

Located along Merchant Road, Park Regis by Prince Singapore is a rebrand of the former Park Regis Singapore. As part of the rebrand, the hotel will refurbish 203 guest rooms and introduce new technologies in each guest room such as contactless check-in with mobile room key lock. Guest rooms will also feature complimentary high-speed Wi-Fi and a 50-inch smart TV with casting capabilities.

Park Regis by Prince Singapore will be part of the Seibu Prince Global Rewards program, a free loyalty program with over two million members regionally.

Read also: Hong Kong average room rates surpass pre-Covid period in 2019: CBRE

“We look forward to welcoming our guests back to the refurbished Park Regis by Prince Singapore soon,” says Steven Tang, general manager of Park Regis by Prince Singapore. “We aim to create memorable stays for both local and international travellers."

Seibu Prince Hotels & Resorts currently operates a portfolio of 80 hotels, 31 golf courses, and 19 ski resorts in around the world.