SINGAPORE (EDGEPROP) - Co-living startup Hmlet has appointed Pramodh Rai as chief technology officer (CTO) and Rajive Keshup as chief financial officer (CFO). These roles are newly created to help Hmlet “prioritise user experience and accelerate digital transformation”.

Rai was previously senior vice president of product and technology. He has more than eight years of experience growing products and strengthening engineering capabilities at Funding Societies (known as Modalku in Indonesia), CoinHako and HomeAway Asia. He also previously founded Jugnuu, an India-based English language learning application. As CTO, Rai will lead Hmlet’s technology platform buildout and data governance efforts, and drive business efficiencies.

Keshup, previously senior vice president of corporate strategy, investments, finance and accounting and legal counsel, will continue to lead in the same areas as CFO. He will also be responsible for securing and maintaining supply-side relationships with landlords and developers.

Previously based in the US, Keshup brings with him 15 years of experience in strategy consulting and corporate finance at global strategy consulting team PwC’s Strategy& team, EY-Parthenon and AT&T.  He previously founded SPOT!, a luxury pet hotel operator based in New York City and Dubai.

Currently, Hmlet has more than 100 properties in Singapore, Hong Kong, Australia and Japan. It aims to operate 5,000 rooms in the region by the end of 2020.

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